Cordova, Tennessee (IPRWIRE) Sun, October 14th, 2007 — Spa Sentiments (http://www.SpaSentiments.com) is excited to announce their new line of natural skin care products for dry and sensitive skin. This skin care line is made with fresh, natural, and pure ingredients that will moisturize and clean most types of skin without irritating, drying, or stripping the skin of its natural moisture.

Spa Sentiments understands that people with dry and sensitive skin require natural products that don’t contain additives or strong chemicals that can leave the skin dried out and irritated. Most other products on the market add ingredients that are too heavy for the skin in order to compensate for the dryness caused by harsh ingredients, leading to skin problems.

The following conveys Spa Sentiments’ goal to you as a consumer looking for natural products for your skin: “Just because a moisturizing cream is thick and rich doesn’t mean it’s effective and in most cases the opposite can be true. Nor do you have to pay high prices to get high quality natural skin care products. Our goal is to provide very natural skin care products at prices just about anyone can afford. Products you can feel good about putting on your skin. Ones free of petrochemicals, formaldehydes, parabens, and filler ingredients.”

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Cordova, Tennessee (IPRWIRE) Fri, Jun. 22nd, 2007 — Spa Sentiments (www.spasentiments.com) is proud to announce their new Natural Eczema Cream. This is a great addition to their extensive line of natural skin care products. This new product works to penetrate deep into the skin, providing the moisture the body craves while helping to relieve eczema symptoms. Anyone who suffers from this skin condition knows that it can be painful and unsightly. Since there is no known cure, a good skin care treatment can be vital in dealing with troublesome side effects associated with eczema.

The problem with many skin care products currently on the market to treat eczema is that they are often full of petrochemicals, formaldehydes, parabens and filler ingredients that can actually irritate the skin instead of providing the relief that is intended. Eczema can appear just about anywhere on the body including the face, neck, knees, ankles, scalp, and even the hands. Millions of people suffer from this condition ranging from the really young to the really old. For this reason, it is important for those who suffer to find a product that really works.

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By law, most products (including stretch mark removal creams) must list their ingredients in order from the most ingredient being first to the least ingredient being last. Most creams on the market contain water as the first ingredient. Some also have a lot of additives and fillers listed before the actual key or effective “active” ingredients. The further down the list the key ingredients are listed, the less of each of these ingredients the cream actually contains.

So basically, if a cream is going to help get rid of stretch marks, it must contain high amounts of the essential key ingredients that are crucial for skin repair. Some key vital ingredients in a stretch mark cream include collagen and elastin, but the ingredients alone won’t help much. They must be delivered ‘deeply’ into the skin where they can go to work.

A good treatment for stretch marks must also have an effective delivery system such as emu oil or liposomes (or both if possible). These ‘carrier’ ingredients help to deliver the key ingredients down to the damaged area where they can help get rid of stretch marks.

We have three layers of skin: the epidermis (or outer layer), the dermis (or middle layer) and the subcutaneous stratum (or deepest layer). Stretch marks are also known as stria atrophica and striae distensae. They occur in the dermis which is the elastic, resilient middle layer. This middle layer allows the skin to retain its shape.

When the dermis is constantly stretched, the skin becomes less elastic and the connective fibers break down leaving behind tiny tears in the skin known as stretch marks.

There are various treatments for stretch marks including laser surgery, creams and in some cases tummy tucks. Although there is no one treatment that is 100% effective in completely getting rid of stretch marks for every person, technological advances have brought about success for many seeking to rid their body of the marks.

75 to 90 percent of all pregnant women develop stretch marks during pregnancy, but they aren’t the only ones susceptible. Young adults who experience growth spurts and bodybuilders who practice strenuous and repetitive exercise are likely to get stretch marks.

One thing is certain. Knowing where to turn to for help with stretch marks is not easy. Who do you turn to? How do you know which cream to try or which company to trust?

Here are some simple guidelines to go by when looking for a stretch mark cream online.

• Does the product have good ingredients? Also, does the product contain “high” amounts of these ingredients? (some creams only have enough of an ingredient to ‘legally’ be able to say that their cream contains the ingredient)

• Does the product have a good “delivery” system such as emu oil, liposomes or some other type of ‘carrier’?

• Does the company have a professional website with access to their contact information such as their address and phone number? (be leery of websites that do not provide their contact information)

• Does the company have user testimonials about the cream?

• Most importantly, what kind of guarantee does the company offer for the cream? (be leery of companies that offer you the “moon” - - - especially if they do not have a “strong” money back guarantee)

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Lynn H. is a contributing editor for Spa Sentiments, the creators of Stretch Renew™, a unique cream that helps repair stretch marks and prevent new ones from forming. Safe and fast acting, it comes with a 120-day money back guarantee. To learn more about Stretch Renew™, click here: Stretch Renew Stretch Mark Cream

Well, that’s a nice philosophy. But if you would rather live without those souvenirs from your pregnancy, you need information about the wide range of stretch mark creams and treatments out there and which ones work.

First of all, you should know that nothing is guaranteed to completely get rid of stretch marks. But there are ways to reduce their appearance, some better than others. Let’s look at the pros and cons of each:

1. Laser surgery. Once the great hope for stretch mark removal, laser surgery results are mixed and inconclusive. In fact, according to Jerome Klein, a New York City plastic surgeon, laser surgery can in some cases cause more scarring or pigment changes. Plus, it’s expensive and must be performed by a doctor.

2. Surgical Skin Resection. This involves surgically cutting out the stretch marks. Some MDs say it’s the only treatment capable of actually removing the marks, but it’s a costly and lengthy procedure. And, like any other surgery, there is discomfort and risk. It is not recommended for all patients and is not covered by health insurance.

3. Microdermabrasion uses fine crystals to abrade the skin surface and stimulate collagen production. It has been somewhat successful in reducing the appearance of stretch marks but it requires numerous treatments, must be done by a qualified doctor, and is expensive.

4. Stretch Mark Creams. Many products fall into this category, some the modern equivalent of snake oil, some capable of producing fast and noticeable improvements:

• Tretinoin, sold as Retin-A, can help reduce new, dark stretch marks but won’t work on older, faded ones. And it shouldn’t be used if breastfeeding, which rules it out for many new mothers.

• Cocoa butter and other over-the-counter skin creams will make your skin soft but can’t reach deeply enough below the surface to repair stretch marks.

• Stretch mark creams come in many different formulations. The most effective ones contain special ingredients such as elastin, collagen, emu oil and liposomes, which can help penetrate the skin’s layers and work on the damaged skin. Some of these creams work on both old and new stretch marks, with results visible from a few weeks to a few months after beginning treatment. They are safer and easier to use and far less expensive than most other stretch mark treatment options. The challenge is finding the right cream!

Buying Tips: If you’re considering purchasing a cream for stretch marks, look for these features before buying:

• Check for active ingredients like collagen, elastin, aloe vera gel, vitamin E and glycolic acid. Also, does the product contain “high” amounts of these ingredients? (some creams only have enough of an ingredient to ‘legally’ be able to say that their cream contains the ingredient)

• Does the product have a good “delivery” system such as emu oil, liposomes or some other type of effective ‘carrier’?

• Rule out stretch mark creams that contain water, which dilutes the product.

• Does the company have a professional website with access to their contact information such as their address and phone number? (be leery of websites that do not provide their contact information)

• Does the company have real user testimonials about the cream?

• Most importantly, what kind of guarantee does the company offer for the cream? (be leery of companies that offer you the “moon” - - - especially if they do not have a “strong” money back guarantee)

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Heather R. is contributing editor with Spa Sentiments, the creators of Stretch Renew™, a unique cream that helps repair stretch marks and prevent new ones from forming. Safe and fast acting, it comes with a 120-day money back guarantee. To learn more about Stretch Renew™, click here: Stretch Renew Stretch Mark Cream

Common Causes of Stretch Marks
Stretch marks are simply marks on the skin that range from pink to red to purple and reside in the dermis layer of the skin. Stretch marks occur when the skin is stretched an excessive amount and eventually tears, causing elastin and collagen fibers to break down. This tearing process results in unfortunate scarring that will, with luck, fade somewhat over the years eventually (in most cases) turning white in color. To help reduce the scarring, the right stretch mark cream can work wonders.

If tearing the skin sounds like something that only happens to extreme sports enthusiasts, think again! Any intense change in body shape, like rapid weight loss or weight gain, can stretch and tear the skin and result in stretch marks: that’s why pregnancy is by far the most common culprit for causing stretch marks. If you’re wondering, however, why your neighbor who has had five children doesn’t suffer from stretch marks, it may have something to do with her skin type: drier skin tends to be more susceptible to stretch marks.

Stretch Mark Cream, Do They or Don’t They?
Fortunately, there are ways to reduce unsightly stretch marks. Some methods are more popular than others, but few work better than a high quality stretch mark cream.

Stretch mark creams come in many different formulations. The most effective ones contain special ingredients such as elastin, collagen, emu oil and liposomes, which can help penetrate the skin’s layers and work on the damaged skin. Some of these creams work on both old and new stretch marks, with results visible from a few weeks to a few months after beginning treatment. They are safer and easier to use and far less expensive than most other stretch mark treatment options. The challenge is finding the right cream!

Buying Tips: If you’re considering purchasing a cream for stretch marks, look for these features before buying:

• Check for active ingredients like collagen, elastin, aloe vera gel, vitamin E and glycolic acid. Also, does the product contain “high” amounts of these ingredients? (some creams only have enough of an ingredient to ‘legally’ be able to say that their cream contains the ingredient)

• Does the product have a good “delivery” system such as emu oil, liposomes or some other type of effective ‘carrier’?

• Rule out stretch mark creams that contain water, which dilutes the product.

• Does the company have a professional web site with access to their contact information such as their address and phone number? (be leery of web sites that do not provide their contact information)

• Does the company have real user testimonials about the cream?

• Most importantly, what kind of guarantee does the company offer for the cream? (be leery of companies that offer you the “moon” - - - especially if they do not have a “strong” money back guarantee)

________________________________________________________________

Diane S. is a contributing editor for Spa Sentiments, the creators of Stretch Renew™, a unique cream that helps repair stretch marks and prevent new ones from forming. Safe and fast acting, it comes with a 120-day money back guarantee. To learn more about Stretch Renew™, visit: Stretch Renew Stretch Mark Cream

Now, let’s talk about how to apply your sunless lotion step by step for the best application you’ve ever had.  Step by step, how complicated is sunless tanning anyway?  Applying a sunless lotion is not rocket science by any means and prepping your skin before hand goes a long way in ensuring a great looking tan.  With a few simple techniques, you’ll be a quiz in no time.

To better understand why exfoliation is so important before and in between sunless applications, we first must understand exactly how a sunless tanner works whether it is a spray or lotion.

Sunless tanning lotions and sprays are most effective when they contain a very special ingredient called dihydroxyacetone or DHA for short.  DHA is a form of colorless sugar that interacts with the skin cells located on the most outer layer of the body.  This most outer layer is where all of the dead skin cells are.  (are you seeing a connection here?)

So basically, DHA interacts with the skin cells on your skin’s surface to create your sunless tan.  In order to have a good foundation for the sunless tanner to have the best effect, you need to get rid of all those loose, flaking cells revealing a smoother surface that will have an immediate effect on how well your sunless tan looks and how long it lasts.  Depending on your own skin’s rate of sloughing off the dead cells, your sunless tan will last somewhere between 3 to 7 days from the initial application.

Now on to our step by step guide.  First up?  Exfoliation!

Step 1:  Exfoliation - Prepping the skin
Use a good exfoliation soap or sugar scrub (my personal favorite) over the entire body (or the part you would like to tan) in the bath or shower to remove dead skin cells. As we have already discussed, this is essential for sunless tanners to work properly. It’s hard for a product to tan skin that is in the processing of flaking off.  Exfoliation will also help soften the skin so that the tanning application is smoother (give extra attention to the knees, elbows, ankles, and tops of hands & feet). Use approximately 2 to 4 times per week to keep the dead cells removed as you CONTINUE with Step 2.

Step 2 is the actual application process.  It may read a bit long, but once you understand the process, you will no longer need instructions and will be a pro sunless tanner in no time.  The assumption here is that you are using a product that contains a color guide so that you can see where you are applying the product.

Step 2:  Application - Sunless Tanning Lotion, Spray or Mousse
A sunless tanner can be applied at any time of the day.  P.M. application is usually recommend (to start with) to achieve the maximum benefits from the product. Use an applicator (or your hands) and smooth over entire body while bending knees and elbows and glazing lightly over hands and feet.  (if you apply using your bare hands, be sure to wash thoroughly - immediately after use because your palms are very porous and will absorb the product quickly)

Moisten the applicator with water and blot out excess water with a cloth if need be. Then apply the tanner to the applicator (or body part) and smooth out almost like you are painting. Start in the center of your shin and work around to your calf in upward strokes (from just above your ankle toward your knee) until all of the product is blended together with your skin. Then taper remaining lightly over your foot. If there are any spots that look wet, use your applicator to blend them in until it is all absorbed. All areas should be blended well into one solid color. Apply additional product to any lighter areas (which are probably missed spots) and blend in any darker areas (which are probably spots with too much product in one area).

Next, move to your thigh. Apply (in the same way as above) to the front and back of your thigh area. Then taper remaining lightly over the front and back of your knee (while bending) - tapering further into the top of your calf. Use these same tips on whatever body part you would like to tan.

Use the tanner approximately 2 to 5 consecutive nights the first week to build your own custom sunless tan. Thereafter, simply use the tanner for maintenance (1-3 times per week or as desired). Adjust the application amounts and frequency according to your preference.

NOTE: When showering the following morning, you will notice a small amount of coloration in the water - you are not washing away your tan. This color pigment is a great tool used to guide the product on in a “streak-free” manner.  For most products on the market, the color guide is not a stain or dye and is removable when washed. If you notice a larger amount of coloration in the water when you shower, you are probably putting on too thick of a coat at one time. Not a problem, but it works better when thin coats are applied. Since the guide coat is removable, some may rub off onto your sheets at night. This can be avoided by wearing loose pajamas when going to bed. Don’t wash off the color guide until the following morning.

Don’t forget to apply a moisturizing body lotion in between applications to extend the life of your tan. (As recommended in Part 1, a shea butter or cocoa butter lotion is best or any you might have handy… provided it does not contain alpha hydroxy acid)

Additional tips for your Feet and Hands:
The same suggestions apply for the feet and the hands. Apply approximately one small drop to the moistened applicator. Start in the center of the top of your hand or foot and apply the product (with the applicator or hand) in a circular motion until just about all of the product is absorbed in the center. Then use the applicator (or hand) and taper the edges of the product down and around the fingers and toes. Avoid applying large amounts of the product directly to the fingers and toes.

Additional tips for your Face:
Exfoliate gently for best results.  Apply morning or night after bathing or cleansing your face.  Dampen a flocked facial sponge with a little water and apply the product directly onto it (or you may use your finger tips). Blend in clockwise motions to ensure absorption.  Taper the edges of the product outward toward your hair line and ears.  Avoid applying a thick coat around the hair line.  It will look more natural when the product is applied very lightly around the hair line, ears, neck etc.  Apply a small amount at first to see how dark your tan will be.

Well there you have it.  Long but thorough.  Learn these simply techniques and you will be a pro in no time.  So go ahead, step into the world of sunless tanning.  You’ll be glad you did.  You will truly get the best of both worlds.  A great looking tan without the damage that the Sun or tanning beds can cause.

Lynn Hopkins is co-founder of Spa Sentiments, owner and distributor of MyTan Sunless Lotion - designed for the face and body.  MyTan contains a special, water soluble “color guide” to help eliminate streaking and provide even application.  Learn more about MyTan, sugar scrubs and other professional spa treatments you can use at home by visiting Spa Sentiments online: www.spasentiments.com

You pop open the bottle, slather some on and wait a couple of hours for your bahama mamma tan to appear.  Ouch, what’s with those streaks?  A few days later your skin starts looking a bit strange with patches of white skin mixed with patches of tan skin.  You’ve just encountered the dreaded blotchy skin syndrome.  Blotchy skin, you say…. what’s that all about?

Just when it appears hopeless and you’ve wasted your $30 bucks on sunless lotion, alas - there is hope and you CAN have a beautiful sunless tan straight from the bottle.

First, let’s talk about why you have those streaks.  You thought you worked so hard at applying the lotion.  What gives?

Well, streaks occur and are formed during the application phase and are usually caused directly from one of two things.  One:  Streaks appear when you have missed applying the sunless lotion to an area of your skin.  Some areas get tanned and others simply do not.  And two:  You may have reached all areas, but some places may have a “heavier” coat of the lotion than others.  Okay there is a possible third:  You have accidentally splashed small droplets of water onto your skin while washing your hands.  There may be a few other reasons too, but this pretty much covers the main culprits.

So what can you do about streaks?  First and most importantly, you want to buy a sunless tanning lotion that contains a “color guide”.  A color guide isn’t the main ingredient that gives you your sunless tan.  Although, it can provide an instant illusion of temporary color.  A color guide is simply a dark coloring added to the tanner so that you can see where you apply.  Hmmm…. what a great idea!  If you can see where you are applying the lotion, you are much less likely to miss a spot!  Check your sunless tanner to be sure that the color guide is water soluble and NOT a stain.  Most on the market these days are not stains, but it never hurts to ask.

In part 2 of this series, we will walk through a perfect sunless application step by step.  You may not need every detailed step, but you are sure to pick up some helpful tips anyway.

Now, for the blotchiness issue.  Blotchiness occurs when your sunless tan starts to wear off.  Since sunless tanners only tan the outer part of the skin, it only makes sense that when your dead skin starts flaking off that it takes your sunless tan with it.  Applying more lotion to skin already coming off will simply not work.

Dead skin flakes off the body little by little every day.  It’s a perfectly normal process.  One that you don’t really even notice…… unless you have a sunless tan.  In this case, it would be great if all your dead skin fell off at the same time.  Unfortunately, it doesn’t quite happen like that.  Instead, it comes off bit by bit taking your beautiful tan with it.

The aftermath can be quite shocking especially to a first time tanner.  It can leave you thinking that something has gone terribly wrong.  Actually, it can be prevented.  Yes, you heard me right.

The absolute best way to prevent blotchiness from occurring is to exfoliate.  Some will argue that exfoliating with soap and a wash cloth are enough and maybe it is for a handful of those blessed with moisture laden skin.  For the rest of us, exfoliation by itself is not enough.  If your skin is dry it will accelerate the flaking process… which in turn helps lead to blotchiness.  With just a little preparation you can stop this cycle and enjoy a great sunless tan without all the hassle.

For the best results, hands down - try exfoliating with a sugar scrub that is made with pure essential oils like sweet almond oil.  Not only will the scrub remove the dead skin, the natural oils will help form a moisture barrier that will prep your skin for a much smoother application.  Do this 2 to 4 times per week depending on how quickly your skin sheds.  And always rinse off with cool water and pat your skin dry - don’t rub it.  You’ll want to leave the beneficial oils behind on your skin where they can help fight the “blotchies”.

Another important tip to note is to use a moisturizing lotion in between your sunless lotion applications, but be sure to use one without any type of alpha hydroxy acids.  Body lotions that contain these kinds of acids can interfere with the actual tanning process of your suless lotion.  The best ones to use are the ones loaded with gentle yet highly moisturizing ingredients such as shea butter and cocoa butter.

Well, there you have it.  The underlying reasons for sunless tanning streaks and blotchy skin and some simply ways to avoid them while truly enjoying your tan from a bottle.

In part 2, we will talk about how sunless tanners work and how to apply your sunless lotion step by step for the best application you’ve ever had.

Lynn Hopkins is co-founder of Spa Sentiments, owner and distributor of MyTan Sunless Lotion - designed for the face and body.  MyTan contains a special, water soluble “color guide” to help eliminate streaking and provide even application.  Learn more about MyTan, sugar scrubs and other professional spa treatments you can use at home by visiting Spa Sentiments online: www.spasentiments.com

Cordova, Tennessee (IPRWIRE) Fri, Feb. 9th, 2007 — Spa Sentiments (www.spasentiments.com) is proud to announce the launch of their new, natural skin care products line that not only make for a healthier outer person, they also aid in relaxation of the entire body.

According to Lynn Hopkins, co-founder of Spa Sentiments: “Many skin care products are loaded with a wide variety of chemical ingredients and fillers that can be irritating to the skin. According to some studies, some of these ingredients such as parabens may even have a possible connection with breast cancer and accelerated skin aging. Although, additional studies need to be done to determine whether the connection can be confirmed or not, it still raises concerns with some consumers.”

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The items that we use to make ourselves fresh and beautiful can actually contain harsh synthetic ingredients that can have the exact opposite effect. People who are not using natural hair care products need to learn about the benefits that these items can have.

By entering the shower and reaching for a naturally produced item, everyone can enjoy the benefits that purity offers. Pure ingredients are sourced from beautiful and exotic places such as the Amazon rainforest or the grasslands of Africa. Imagine linking yourself to these fascinating places with every shampoo and conditioner.

Everyone wants to look their very best, but some items create better effects than others. Some companies produce inexpensive, low-quality products that are heavily laden with chemicals and then sell them to us at a high cost. Unlike natural hair care products, chemically based ones can sometimes strip the beauty from hair.

Naturally produced items contain only the purest ingredients to ensure that they provide a deep cleansing without leaving a filmy residue. These items create a soft and light lather that provides moisture and shine. Using only the finest ingredients such as essential oils means that these items make your mane look its very best.

Natural hair care products are designed to provide the lift and sheen that everyone looks for. The secret to achieving the best locks possible is to provide your hair with all the right vitamins and nutrients that it requires. Naturally produced treatments are able to give the right balance without the use of harsh chemicals.

Everyone knows that using the perfect product is a matter of knowing about the needs of their unique hair. Some people’s locks are limp and lifeless, other people suffer from too much oil, and still others have the dried and frizzy looks. Naturally produced items provide the range of treatments that can suit everyone and their special needs.

In addition, with natural hair care products there is a lot less risk of over processing. You are unlikely to find that your mane becomes dry or split after using a naturally produced item. Similarly, items that contain only the purest ingredients will not cause dry scalp or greasy roots.

When we enter the shower we should be entering an oasis of peace, a place where we feel refreshed and cleansed. Make sure your shower is the oasis you desire by visiting Spa Sentiments at www.spasentiments.com. This company provides exceptional items at a great value, and you are sure to find what you are looking for when you start with the Spa Sentiments Collection.

When a person brings naturally produced items with them into the shower they are guaranteeing themselves a relaxing experience that will leave them feeling beautiful and fresh. Only natural skin care products can create a true sanctuary.

There is a great deal of variety in the naturally produced cosmetic lines. Companies that provide these items have worked hard to create goods that appeal to people’s desires for purity and quality results. Consumers can essentially find a naturally produced alternative for any item that they desire.

It is unfortunate, but like so many other items on the market, many cosmetic lines fill their items with synthetic ingredients. The beauty lines so many of us have come to rely on are actually chemically laden and possibly even toxic. Items such as these cannot compare to the gentle purity that is offered by natural skin care products.

When you look to purchase the highest quality items for yourself and your family, you need to understand the ingredients that will be listed on the bottle. Items that contain pure ingredients have very easy to read ingredient lists. On these bottles you will find names like cold pressed oil, organic hydrosols, and glycerin. You may also see words that you are very familiar with such as sugar, seaweed, citrus, or beeswax.

What you will not find listed on the ingredients of natural skin care products is highly complicated chemical names. You will also not see a long row of preservatives, or the inclusion of parabens. Knowing exactly what goes into an item can provide you with a great sense of security that you are purchasing the highest quality.

It is also important that people understand that just because something smells fresh and fruity does not mean that it is. In fact, those products that have been made to smell like nature are often full of even more synthetic ingredients. There are the chemicals that make up the beauty item and then there are the sweet smelling chemicals that are added to cover them up. Harsh chemicals are not present in truly natural skin care products.

Visit the Spa Sentiments website at www.spasentiments.com to learn more about the importance of purchasing naturally produced items. While on this easy to navigate site, you will find great offers for free delivery and other exciting bonuses!